Skills
AI business systems with a practical operator mindset.
Experience connecting CRM, automation, analytics, AI, websites, and the operating work that happens after a lead or customer action.
10 years
Marketing and technology experience
Across paid ads, websites, CRM, automation, analytics, local marketing, ecommerce, and sales support.
3-company
Portfolio systems ownership
Marketing, IT, CRM administration, automations, dashboards, websites, AI integration, phone systems, and lead generation.
Certified
Technical business foundation
Salesforce Administrator, Microsoft AZ-900, Power BI, advanced Excel, and full-stack coding training.
Strategy & Leadership
Goal settingBudget allocationKPI planningContractor managementTeam communicationExecutive decision support
Marketing & Growth
Lead generationSEOPaid adsSocial media strategyContent creationEmail campaignsPrint and local mediaLocal marketing
CRM & Automation
Salesforce administrationCRM creationCRM optimizationLead trackingZapierActiveCampaign
Analytics & Business Intelligence
KPI dashboardsPower BIROI measurementCampaign attributionData modelsManagement reporting
Websites & Ecommerce
WordPressShopifySquarespaceWebsite managementOnline checkoutLanding pagesUX improvement
Technical & AI Systems
AI business integrationPrompt engineeringFull-stack coding foundationAPI familiarityDatabase familiarityDevice and software setup
Operations & Productivity
Workflow automationProcess documentationPhone systemsInternal toolsDashboardsReporting systemsTeam efficiency